Branding and web design for a cybersecurity risk assessment startup
Project
overview
Junaid and Charlie came to us with their new company, Secure Cyber Supply Chains (SC2), and its key product: CyberSCRAM, which can assess cyber risk in a supply chain. Because they were brand new, they needed branding and web design to kick off their company in its initial meetings with investors.
Project
execution
We did a thorough competitive and market analysis to understand what authoritative and relevant branding in the cybersecurity space looks like. In order to stand out (and pay homage to Junaid's favorite color), we used maroon instead of the standard blue. We then made custom illustrations to use in the web design. We also wrote all the extensive copy through workshops with Charlie and Junaid, where we understood the deep technicality of their product offerings and simplified it to make it accessible to their web audience.
Project
deliverables
Deliverables included:
- Branding (logo suite, typography, color palette, brand guidelines, and custom illustrations)
- Website design, built on Figma
Client
testimonials
Thorough, collaborative process.
Sumana and Kari were very thorough and collaborative in workshopping ideas and learning more about the industry as we worked together. Overall, great work.
